Help small businesses, which do not have notoriety in social networks, to have a 'known' voice that helps them gain reputation in social employee contact list channels. Not only small restaurants, the company has also been encouraged to promote, for employee contact list example, a local of its main competitor and, why not, the work of an artist employee contact list who also requested it through comments. Burger King recommends McDonald's That was the idea: to use the power of social networks, in this case Facebook, to help all those who need it in these hard times .
The only established rule was that those who wanted a bit of publicity from Burger King had to post a comment talking about their business. Also the users of foot could recommend their favorite restaurants. Burger King did the rest with the hashtag employee contact list The campaign arose from the good comments that employee contact list Burger King had received from its Community Manager on social networks , such as, "The best CM in the world", "If your CM does training, I'll sign up", "Is Don Draper your CM? ", among
many others. "A little Christmas gift ahead of time that is appreciated in these times of crisis," says Buzzman, the agency in employee contact listcharge of this project that took place from November 14 to 19 on the company's social networks in Belgium. DATA SHEET Burger King CEO Kevin Derycke Chief Marketing Officer employee contact list Dirk Lammens Chief Marketing Officer Vic Dresen Junior Brand Director Sofie Couck buzzman President and Executive Creative Director Georges Mohammed-Chérif Vice President Thomas Granger CEO Julien