Advertising Continue reading below If you're setting things up with marketing, sales, success, and customer support in mind, the idea Photo Background Removing is that you should have all of these types of groups for your content around things like features, solutions, common questions or problems, issues and topics. . The reason I'm a fan of these group ideas is that it makes it easy for you to see and understand how someone is consuming content and interacting with various aspects of your organization. Content and keywords can belong to multiple Photo Background Removing groups. I like to say, “Hey, sales. We can help you create email conversations that will help you close better if you give us access to some of this information.
We can look at the keywords and topics that appear in your emails and how that matches or doesn't match the way people were initially searching Photo Background Removing for solutions. " Same thing with customer support and success. “Hey, people are writing, have these problems or questions” or “Hey, people are looking at certain types of FAQs. How can we go a little further? » When you group your content in this way, you can also see the differences in placements. You can say, “Hey, in some places or among some types of users, these are common themes. Among other places or other types of users, these are different themes. Then you can actually give that Photo Background Removing data to your sales team and they're likely to shut down their business further. Kelsey: You say think about it from a behavioral or problem-solving approach.
Instead of thinking of them as just a money-making avenue, think of them as, “Well, what are they really looking for and what do they really want Photo Background Removing from us?” Erin: It's not a linear process as much as the funnel makes it seem linear. It's more than just pulling customer support tickets for blog posts. It's really about saying, “Hey, you know what? We get a lot of questions about this specific feature. It means that people don't understand it or it's not explained well in the initial message, or that sales talks about something in a way that customers don't end up understanding. » When you think about it that way, the idea is that you have to know what's Photo Background Removing going on with people. Search data is great because you not only capture people telling you they're looking for something because they're actually looking for it, but it tells you how they're looking for it.